added

Shopper Product Keywords in Ecommerce Dataset

We've expanded the Ecommerce dataset within our Batch API to include a new range of metrics for ecommerce product keyword analysis and research. This enhancement offers deeper insights into keyword performance and trends in the ecommerce space. Explore the new dataset

added

New Endpoint: Geography Data (Total and Mobile)

We've introduced a new endpoint in our REST API, focused on geographic traffic insights. This endpoint delivers detailed traffic statistics, including total traffic share, visits, pages per visit, average visit duration, bounce rate, and country-specific ranking, for a selected period (minimum of one month). Explore the Geography Endpoint

added

Segment Analysis Update: Unique Visitors Metric Added

Our segment analysis now includes a key metric: unique visitors. This enhancement to the Segments Total Traffic endpoint allows you to access a broader range of traffic and engagement metrics for predefined website segments, encompassing both desktop and mobile traffic. Metrics include visits, traffic share, confidence levels, and now, unique visitors. Learn More About Segment Analysis

added

New Batch API documentation

The latest update to the Similarweb API includes the official documentation for the Batch API, now presented in a more user-friendly format. Key enhancements include datasets for Batch API, webhooks, Snowflake integration, AWS S3 integration, and the Shoppers/Ecommerce dataset.
The Batch API is optimized for large-scale data extraction, allowing batch jobs for comprehensive data requests, ideal for historical data analysis and periodic updates. Key datasets include Website Intelligence, Website Referrals, Website Audience, Website Technologies, Search Keywords, Company, and Apps Datasets

removed

Limitations on new iOS download data

As of Nov 30, 2022, new data for iOS downloads will not be available. Historical data will continue to be supported.

added

App Intelligence Premium: Downloads and Demographics!

Customers with the App Intelligence Premium add-on can now query 3 new endpoints: downloads, gender, and age

improved

Mobile Web Traffic Sources: Organic and Paid split

We've updated the Mobile Web Traffic Overview endpoint to report traffic across both organic and paid search channels separately. Use these deeply granular insights to make more informed decisions on your mobile web channel tactics. Visit the documentation.

improved

Mobile Web Algorithm Update

We released a brand new Mobile Web Algorithm on August 22, improving Similarweb’s accuracy across more sites, site sizes, and countries. This impacts any metric that has a mobile web or a total traffic component (mobile web + desktop). Read more here, or speak to your account manager for more information.

added

Popular Pages

Discover the hottest, trending, and best-performing content on any website. Speak to your Account Manager to unlock access. See documentation.

added

Similarweb App Intelligence Premium

Complete the view of your digital landscape with App Intelligence Premium, powered by data.ai (formerly App Annie). Query 9 new endpoints boasting data across Android and iOS in up to 60 countries. Read more here.